Businesses of all sizes now have access to a plethora of fraud management solutions, which is why the market growth is so impressive. But it doesn’t mean they’re all equal. Some are legacy solutions that are costly and use antiquated tech. Others are more modern and agile but might try to sell you tools you don’t really need.
So in an effort to help you find the right tool to protect your business, here is what we believe are key features for a great fraud management solution.
List of Top Fraud Management Systems
- SEON: Unique Digital Footprinting and Custom Rules
- Ekata: IDV and Fraud Prevention for Enterprises
- Kount: Focus on Ecommerce and Chargeback Prevention
- Signifyd: 100% Chargeback Protection for Merchants
- TruValidate: Part of the Large TransUnion Anti-Fraud Ecosystem
- Sift: Popular US Vendor with Payment Protection
- Feedzai: Modular Solutions for Fintech and Finance
- FraudHunt – Cloud-Based ID Fingerprinting
- SumSub – KYC and KYB
- SAS – The Banking Risk Management Favorite
SEON offers a complete set of fraud fighting tools that grow with your business that can be as granular and hands-on or set-and-forget as your risk appetite calls for.
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What Is a Fraud Management System?
A fraud management system is an end-to-end software solution created to help companies and organizations to monitor, evaluate, prevent and mitigate fraud of all types.
A fraud management system can have a major impact on the overall performance of an organization, from automating decisions to detecting sophisticated fraud schemes.
Through the use of technologies like machine learning, you can reduce risk by quickly identifying patterns in data with minimal human input needed, all in real time.
Although manual reviews will remain necessary for certain orders, automated fraud management software can drastically cut the time spent and boost the efficiency of your team. Furthermore, it gives you a clear one-stop shop for your team to analyze orders.
Key Features of a Fraud Management System
The system should offer seamless integration across departments, allowing for the creation of multiple user logins with various permission levels. A centralized GUI (graphical user interface) enables control, management, and cross-departmental collaboration on fraud prevention strategies, tailored to either a comprehensive end-to-end solution or a flexible, multi-layered approach based on business needs.
- Team management: Enables the creation of multiple logins with varied permission levels for team collaboration without conflicts.
- Convenient GUI: Offers a unified dashboard for managing and sharing fraud prevention strategies across departments.
- Integration flexibility: Supports easy integration with existing systems and future tool additions, emphasizing API compatibility.
- Digital footprinting: Utilizes digital and social signals to validate user information quickly, enhancing customer onboarding without sacrificing security.
- Low friction and dynamic friction: Employs dynamic friction based on risk scoring to streamline user experience while effectively screening for fraud.
- Predictive risk scoring: Utilizes advanced analytics to assign risk scores, identifying potential fraud through behavior patterns and anomalies.
- Customization: Allows for custom rules and flexible data handling to target specific fraud threats and adapt to new attack vectors.
- Granularity and flexibility: Can handle diverse data types, from cryptocurrencies to shoe sizes, ensuring adaptability to your specific business needs.
- Machine learning: Features a machine learning engine for automating rule adjustment and suggesting new fraud detection strategies in real time.
- Real-time processing: Ensures immediate fraud detection and response to protect against losses, maintaining a balance between security and user experience.
The 10 Best Fraud Management Systems
|Disclaimer: Everything you’ll read in this article was gleaned from online research, including user reviews. We did not have time to manually test every tool. This article was last updated in Q3 2023. Please feel free to contact us to request an update/correction.
There are a range of solutions available with varying expertise and focuses to factor in when making a decision, along with other important variables such as integration, costs, and time. See below some other products on the market today.
SEON – Unique Digital Footprinting and Custom Rules
SEON’s comprehensive fraud management system features complete user profiling, including real-time digital footprinting, phone, email and IP analysis, device fingerprinting, and advanced machine learning for precise risk prediction. Opt for individual prevention components or the entire suite for end-to-end risk management.
Best of all, SEON offers both a free version and monthly paid contracts, tailored to your business needs.
- Unique digital footprinting: SEON uniquely searches for data on any user in real time from 90+ online sources to gauge whether they seem to have the online behavior of a legitimate customer.
- Granular reporting: Easy to navigate and adjust, SEON’s Admin Panel provides granular reporting per customer action.
- Strong velocity checks: SEON is excellent at catching multi-accounting and fraud rings thanks to the device, cookie and browser hashes it generates.
- Machine learning and customizable risk rules: SEON’s AI-driven machine learning continuously suggests new rules for you to implement based on historical data. You can also create and fully customize risk rules from scratch to fit your specific needs.
- AML compliance: SEON lets you meet AML requirements by checking PEP, crimelists, watchlists and sanction lists and enabling transaction monitoring.
- On-premise installation: While you benefit from a wide range of integration options, SEON does not offer on-premise installation.
Starts at $599. Free version available with limited functionalities.
Ekata – IDV and Fraud Prevention for Enterprises
Ekata provides fraud prevention and identity verification products with graph and network visualization capabilities to help companies with handling masses amounts. Recently acquired by Mastercard, the company works with AliPay, Microsoft, Stripe, and Airbnb.
While Ekata is a good product to assist with manual reviews (especially thanks to its graph visualization tool), you will be relying on proprietary databases, which can lag behind the latest fraud trends and techniques.
- Account opening focus: The vendor homes in on the onboarding and account opening stage, allowing companies to catch fraudsters before they even attempt their schemes – including firms onboarding other merchants, with a separate solution.
- Supports investigations: There is strong emphasis on manual reviews, providing fraud analysts with in-depth information to inform their decisions.
- Graph visualizations: Powerful visualizations courtesy of the Ekata Identity Graph solutions.
- Mostly US-focused: although Ekata’s emerging markets data is increasing, the company still has a very US-centric approach.
- Pricing not provided online. Speak to the Ekata team for more.
Choose Ekata If:
- Your fraud management team would appreciate extensive visualizations and link analysis.
Kount – Focus on Ecommerce and Chargeback Prevention
Kount holds data of over 32 billion annual interactions across 250 countries, 75+ industries, 50+ payment processors, and card networks. The company focuses on supporting retail companies with both offline and online presence.
Kount is a fraud manager favorite when it comes to chargeback reduction. This is apparent in the company’s focus on ecommerce, with a partner list including New Balance and Staples, among others. Note that Kount doesn’t offer data enrichment based on phone numbers or social media presence. You do get email data enrichment via the Kount Identity Trust Global Network.
- Extensive experience: Kount was founded in 2007, and has been capturing data as well as improving its product since. It’s a very reliable name in the industry.
- Focus on ecommerce: With a partner list that includes brands including New Balance, US Polo ASSN and Staples, you can trust Kount to know and understand online retailers’ fraud challenges.
- Hands-free automation: The software is known to learn as it goes, so that eventually a merchant can rely on it to action potential fraud without much supervision.
- Limited due diligence features: while you can use Kount to confirm identities, there are no options to check PEP or sanction lists for AML, for instance.
- This vendor has not made its pricing available online.
Choose Kount If:
- You are an online merchant suffering from numerous chargeback requests.
Signifyd – 100% Chargeback Protection for Merchants
Signifyd provides an end-to-end fraud prevention platform with a 100% chargeback protection model in place to increase automation and remove fraud liability for the merchant. They also offer integrations available across Salesforce, Shopify, and Magento.
The chargeback guarantee model can be a double-edged sword. On one hand, you can be sure you’ll never have to pay for more chargeback admin fees, which can be costly and time-consuming to manage. However, certain fraud managers prefer having more control over false positives to manage chargebacks based on their risk appetite.
- Ecommerce focus: Merchants can rest assured that Signifyd have in-depth knowledge of their sector, as the company’s focus is on online commerce, as well as, separately, payment companies.
- SCA support: Signifyd works with customers around the world and can help you implement PSD2 compliance, including GDPR for European customers.
- Easy deployment: Customers report ease of deployment – which is much appreciated all around.
- Chargeback guarantee: As we touched upon above, this model can be tricky to get right, as it can lead to false positives and lost revenue as it tends to block good customers.
- No pricing information available at the time.
Choose Signifyd If:
- You prioritize the money you would get back from a chargeback guarantee over the potential for false positives.
TruValidate (ex Iovation) – Part of the Large TransUnion Anti-Fraud Ecorsystem
Initially making a name for itself as Iovation, TruValidate is a device-based fraud prevention and multi-factor consumer authentication solution acquired by TransUnion in 2018. The company has a database with over 10 billion unique devices and 117 million recorded instances of fraud and abuse.
The company also has a huge database of malicious IPs, which is useful if you want to automatically block repeat offenders. In terms of real-time data analysis, you will have to purchase an additional solution. It is worth noting that TruValidate first became known as fraud prevention created for the iGaming sector, and remains a great option for companies in that vertical.
- Wide range of anti-fraud products: you can start with TruValidate for ID verification, but also buy TruVision for risk management or TruLookup for OSINT.
- MFA tool: Many customers choose to utilize the provided MFA tool, to further protect their users’ accounts.
- Large databases: while shared relying on databases for ID verification and fraud management has its pros and cons, at least Truvalidate has a large pool of data to choose from.
- Potentially stale data: The fraud prevention provided by TruValidate may run in real-time but some of the data comes from a historical database built across the company’s two decades of experience. Unfortunately, this means some of the information may be outdated, which can lead to false negatives.
- There is no clear information on TruValidate pricing online, though it is estimated by industry insiders to be affordable.
Choose TruValidate If:
- You are an enterprise customer who needs a full suite of fraud and risk management products from the TransUnion ecosystem.
Sift – Popular US Vendor with Payment Protection
A former Y Combinator accelerator beneficiary, Sift offers a complete Digital Trust & Safety suite utilizing blackbox machine learning to streamline operations to remove the pressure on human resources. The firm’s main industries are fintech, retail, food, and beverage.
Purchasing Sift is usually done via long-term contracts, and you can add extra products to complete your fraud management tech stack. The real-time data enrichment options are fairly robust – with the only notable exception being reverse social media lookups.
- Resolve chargebacks: A dedicated module helps merchants to not just avoid but resolve chargebacks when they do happen, to minimize losses.
- AI-powered automation: The machine learning module enables automation, with high accuracy in results.
- Cybersecurity addressed: Sift also addresses cybersecurity concerns, rather than just fraud. In fact, there are several related solutions to help Sift customers.
- No transparency: Sift employs a blackbox ML model and chooses not to provide explanations for some of the automated actions either. This means that in the case of identified false positives, a merchant can’t easily adjust the system to prevent them in the future.
- No pricing information is available online for Sift.
Choose Sift If:
- You’d prefer to set and forget your fraud mitigation tools than be able to customize them on a granular level.
Feedzai – Modular Solutions for Fintech and Finance
Feedzai offers both a complete platform as well as individual solutions to retail banks and other industries. Its main service scans transactions as fast as 3 milliseconds in real-time to spot potential fraudulent activities.
The company tends to focus heavily on the financial institution vertical, but its machine learning and AI-driven system have won praise from fraud managers at big enterprise companies.
- AML compliance: One of Feedzai’s strong suits is being able to support companies in satisfying their AML mandates, mainly due to the focus on fintech and finance.
- Modular API: Feedzai’s modular APIs and custom API fields allow for easier integration into diverse workflows and risk stacks.
- Visualizations: The company aims to make vast, complex data easier to understand (and thus action) through various visualizations, which ultimately speed up decisioning.
- Steep learning curve: Some existing customers opine that it is difficult to learn Feedzai’s solutions compared to its peers, and it is less easy to customize too.
- There is no pricing information available online for Feedzai.
Choose Feedzai If:
- You’re a company in finance or fintech looking for fraud prevention and AML compliance in one.
SEON offers a fully modular fraud solution and the support of a team of experts always at hand to support your business growth.
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FraudHunt – Cloud-Based ID Fingerprinting
FraudHunt was founded in 2013, its mission is to create a safe environment for online businesses, namely by detecting bots, triggering high-risk alerts, and fingerprinting devices for authentication.
Its main technology is centred around its Fingerprint ID, which is essentially device and browser fingerprinting. You can call its technology via API, and there is also an affordable $25/month option to access the dashboard and reporting features only.
It’s worth noting that the company has a specific focus on helping marketing companies, as reflected in its Google Analytics integration.
- Affordable pricing: it starts at $25/month for the dashboard and reporting.
- Google Analytics integration: export FraudHunt data directly into GA to optimize your conversion funnel.
- More suited for ad networks and ecommerce: FraudHunt isn’t flexible or powerful enough to help companies in verticals such as online retail, fintech, or crypto, for instance.
- Pricing starts at $25 for 25,000 registered users and up to $2500 for 10m users.
Choose FraudHunt If:
- You need fraud prevention based mostly on device and browser fingerprinting – especially if you need an integration with Google Analytics.
SumSub – KYC and KYB
Launched as an identity verification solution in 2015, SumSub has grown into a KYC and IDV juggernaut. It also helps that the company offers compliance tools for KYC, AML – and even KYB, or Know Your Business.
The company, whose name stands for sum and substance, is also known for delivering great fraud management content online, so make sure to keep an eye on their latest industry insights whether you purchase their tools or not.
- Everything for KYC and compliance: you get ID verification that includes liveness video checks.
- Case Management option: a powerful tool to help you send reports to regulators from one dashboard.
- No data enrichment: SumSub offers more of a traditional ID verification tool, which may be frustrating for customers and risk managers alike.
- Not suited to all fraud risk types: for instance, promo abuse or chargeback issues will need to be managed by another service.
- The Growing pricing is as follows: Basic ($1.35 per verification starting at $149/month); Compliance ($1.85 per verification starting at $299/month); and Flex ($1 per verification with a prepayment of $5000).
Choose SumSub If:
- You need video verification and ID document check, and you have to meet strict regulatory requirements.
SAS – The Banking Risk Management Favorite
SAS, which stands for Statistical Analysis System, is a legacy fraud prevention software that has been going since 1984. It offers a wide range of data analytics products, which have been adopted by a number of traditional financial institutions to manage risk and reduce fraud.
There is a handful of SAS products worth noting for fraud management, namely SAS Continous Monitoring for Procurement Integrity, SAS Detection and Investigation, and SAS Identity 360.
It is worth noting that as an incumbent enterprise solution, SAS may appear dated in its UX and requires extensive human resources to manage.
- Trusted by traditional finance: if you are a Fortune 500 who needs fraud management, you’ll be in good company with SAS.
- Tailored modules: over its decades of existence, SAS has developed or acquired technologies to address almost every corporate pain point, no matter how granular the issue.
- Resource-heavy and high-friction integration: SAS offers powerful products that require a lot of manpower to deploy.
- No transparency with regards to pricing: while it’s fair to assume SAS is at the higher end of the pricing spectrum, you’ll have to jump on numerous sales calls to get a quote.
- Not public.
Choose SAS If:
- You are an enterprise customer, ideally a traditional banking institution that also needs business intelligence and analytics.
Choosing a Fraud Management System
Some businesses will need a full end-to-end fraud prevention solution. Others will only need certain modules to create multi-layered security that accomplishes the following:
- Enrich data: Some fraud managers only need to access extra databases to build a more complete profile of their users
- Meet scalability issues: If you have a previous fraud prevention system that hasn’t scaled as fast as your user base, you can add a third-party system to help
- Patch holes in the line of defense: No need to build a brand new fraud management software if your old one is 90% efficient. Sometimes all you need is a 3rd party module with specific goals, such as phone or email lookup, device fingerprinting or IP analysis to bring it up to 100%
- Accelerate manual reviews: Manual reviews are the most resource-heavy part of management, both in terms of time and effort. Adding an extra module could speed it up, if it is integrated properly.
The key point is that you needn’t reinvent the wheel. A good fraud management solution should give you plenty of flexibility on how it works with your business, which is why SEON offers:
- REST APIs for developers
- complete custom integration
- and even a one-click Chrome Extension for data enrichment
Even deploying a full end-to-end solution is surprisingly quick with SEON, allowing you to start flagging risky users in record time.
Before you choose the fraud management system to keep your company, revenue and customers safe, make sure you have not just delved into the various products on offer but also thought in detail about your specific business needs, circumstances and limitations.
In many cases, fraud management vendors will provide demo sessions in which they talk you through their product as it corresponds to your individual needs, and there are also some free trials available.
Take your time when making the final decision. Hopefully, this article has provided a good starting point.
Any company trying to reduce fraud rates such as chargeback fees, account takeover, or fake identities can use a fraud management system. There are many ways to deploy these tools, and their features and pricing vary greatly from one provider to the next.
Fraud management systems automatically allow or block certain user actions. They calculate how risky a signup, login, or transaction is based on preset rules. Some fraud management systems also focus on providing risk management teams with more data to make better decisions.
Managing fraud efficiently means that less fraud goes through. A reduction in fraud means an increase in revenue and much more, from happier staff to a smoother customer experience.
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Bence Jendruszák is the Chief Operating Officer and co-founder of SEON. Thanks to his leadership, the company received the biggest Series A in Hungarian history in 2021. Bence is passionate about cybersecurity and its overlap with business success. You can find him leading webinars with industry leaders on topics such as iGaming fraud, identity proofing or machine learning (when he’s not brewing questionable coffee for his colleagues).
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