Compare SEON vs ArkOwl
This article puts together two disruptive fraud prevention firms against each other: SEON and ArkOwl. While both companies have a heightened focus on the value of live data lookups, which one should you choose in a risk management scenario?
| Disclaimer: Everything you’ll read in this article was gleaned from online research, including user reviews. We did not have time to manually test every tool. This article was last updated in Q1 2023. Please feel free to contact us to request an update/correction. |
About ArkOwl
Founded in 2012, the company’s infrastructure was developed by former co-founder-turned-GitLab engineer Mike Greiling along with Rob Daline, who remains as CEO. The company joined NICE Actimze’s platform-as-a-service in 2019.
ArkOwl pulls data from sources such as social networking sites, whois databases, webmail hosts, popular service providers as well as other open databases to provide a customer profile.
Over the years, ArkOwl has kept adding new data points to increase the precision of its coverage, in order to offer more accurate email address analysis and phone number verification for its customers.
Key Products
- ArkOwl’s principal product pulls together live data points to provide an online overview of the individual behind a transaction.
- The solution uses data enrichment to provide a live analysis for email and phone verification to help clients make more accurate decisions before any payments are made.
- The tool analyses 81+ data points, including domain, breaches, and social networks.
- Real-time live social media lookup through data enrichment.
- Unlimited users per paid account.
- Flexible pricing structure with options including a monthly subscription, pre-purchase queries, or pay-as-you-go.
- Limited team management capabilities due to the company’s smaller size.
- A small product range that lacks IP lookup or machine learning analysis.
- Fewer social media platform checks than some competitors.
- No public pricing is available: you must speak to their sales team to get an idea.
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SEON Vs ArkOwl Features Comparison Table
SEON Sense | ArkOwl | |
| Data aggregation | ||
| IP Analysis | Yes | No |
| Email data enrichment | Yes | Yes |
| Phone data enrichment | Yes | Yes |
| Find user social media | Yes, checks 50+ platforms | Yes, checks 7+ sites |
| Device Fingerprinting | Yes | No |
| BIN for transaction | Yes | No |
| Behaviour tracking | Yes, via custom rules | No |
| User authentication | Via cookie and browser hash | No |
| Risk analysis | ||
| Custom rules | Yes | No |
| Machine learning suggestions | Yes | No |
| Industry preset rules | Yes | No |
| Risk score | Yes | No |
| Integration / deployment | ||
| API calls | Yes | Yes |
| Modular APIs | Yes | No |
| Custom API fields | Yes | No |
| GUI | Yes | Yes |
| Chrome extension | Yes | Yes |
| Manual query | Yes | Yes |
| Graph visualization | No | No |
| Reporting | Yes | Yes |
| Team management | Yes | Yes |
| Integration with other tools | Yes, via Zapier | Yes |
| Pricing | ||
| Chargeback guarantee | No | No |
| Free integration | Yes | No |
| Free support | Yes | Yes |
| Free trial | Yes | Yes |
| Cost per month | Flexible tiered pricing based on API requests starting from €299. A free version is also available. | N/A |
Where SEON Wins Over ArkOwl
- SEON offers more online coverage with over 50 platforms/online services .
- A larger company and a dedicated customer success team made up of former fraud managers who can advise on your ruleset and more.
- Easy access to upgrade to the Sense platform with more advanced features. ArkOwl’s limited capabilities make it more viable as a small add-on rather than a full risk management solution.
Where ArkOwl Wins Over SEON
- Availability through the X-Sight marketplace gives easy accessibility to those who already work with said companies.
- A lightweight interface makes it less overwhelming for those new to risk management.
SEON vs ArkOwl Conclusion
- You want the flexibility of data enrichment with the option to integrate full risk management features. SEON also checks a higher number of data sources, especially global social media platforms.
- You are looking solely for a lightweight data enrichment solution that offers phone and email analysis with a focus on US users.
Further Reading
Learn more about:
Browser Fingerprinting | Data Enrichment | Device Fingerprinting | Fraud Detection API | Fraud Detection Machine Learning | Fraud Detection & Prevention
Try our free tools:
BIN Lookup | IP Lookup | Reverse Email Lookup | Reverse Phone Lookup | Social Media Lookup
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