Compare SEON vs Pipl

About Pipl

Founded back in 2004, Pipl is a turn-of-the-century success story from Idaho that has raised a reported $19 million in funding in its lifetime.  What can Pipl do stacked up against SEON’s solutions? Or could they even work together? Today, we take a closer look.

Disclaimer: Everything you’ll read in this article was gleaned from online research, including user reviews. We did not have time to manually test every tool. This article was last updated in Q3 2023. Please feel free to contact us to request an update/correction.

Pipl Key Features

  • Pipl Search: this is the company’s key offering, designed to enrich contact lists with mobile phone numbers, home and business address, email addresses or social media accounts. It is available via API calls, or manual calls, through the Pipl Search Insights product.
  • Pipl Trust: building on the foundations of Pipl Search, this product adds automatic decisioning to let you verify identities or meet your trust and safety needs. It is also available via API calls, or manually through the Pipl Trust Insight option.
Pros of Pipl
  • Pipl has accumulated a database of 5 Billion trusted identities over its 20 years of existence.
  • Customizable API that integrates well into different security and/or research setups.
  • Free trial and free support.
Cons of Pipl
  • Opaque pricing, complex signup process that involves dealing with the customer support and sales team.
  • Lack of customization when it comes to risk scores that automatically accept or reject users.
  • Hit and miss results due to outdated identity data points.
Compare SEON with Pipl for Yourself

SEON’s advanced APIs and device fingerprinting provide fast, scalable fraud prevention solutions, no matter the size or ambition of your organization.

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SEON vs Pipl Features Comparison Table

Data aggregation
IP analysisYesNo
Email data enrichment YesYes
Phone data enrichmentYesYes
Find user social mediaYesYes
Device fingerprintingYesNo
Transaction BINYesNo
Behavior trackingYesNo
User authenticationYesNo
Risk Analysis
Custom rulesYesNo
Machine learning suggestionsYesNo
Industry preset rulesYesNo
Risk scoreYesNo
Biometric VerificationNoNo
Integration / deployment
API callsYesYes
Modular APIsYesYes
Custom API fieldsYesNo
Chrome extensionYes No
Manual queryYesYes
Graph visualizationNoNo
Team managementYesYes
Integration with other toolsYesYes
Chargeback guaranteeNoNo
Free integrationYesN/A
Free supportYesYes
Free trialYesYes
Cost per monthFree plan available, with paid plans starting at $599 per month. For Premium Support, speak with an expert for a bespoke plan.Contact sales via Pipl’s website

Where SEON Wins Over Pipl

  • Combines digital footprinting with device fingerprinting, IP analysis, BIN lookups and other data for more well-rounded results.
  • User authentication and pre-KYC checks to prevent fraud of various types.
  • Risk rulesets to trigger blacklisting and hard KYC checks, with presets per industry and machine learning customization.
Choose SEON if
You want to make quicker decisions and avoid friction, minimizing the need for manual reviews while also preventing fraud and meeting compliance requirements.
Choose Pipl if
If your primary data is often incomplete or location-specific, you work in government and/or need access to as much intel as possible, Pipl is a tool for your stack.
See How SEON Helps You Grow

See our real-time fraud prevention solution in action, boasting unique digital footprinting, granular reporting, custom risk rules and machine learning.

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Further Reading

Learn more about:

Browser Fingerprinting | Digital FootprintingDevice Fingerprinting | Fraud Detection API | Fraud Detection & Prevention

Try our free tools:

BIN Lookup | IP Lookup | Reverse Email Lookup | Reverse Phone Lookup | Social Media Lookup

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