CryptoCoin’s Fraud Challenges
We were prepared for a certain level of fraud with customized KYC and manual checks, but the chargeback bill reached $40K in our first two weeks of operations…
As experts in FIAT <> crypto conversion, CryptoCoin was well aware of the risks involved in the vertical. Enabling their customers’ users to purchase and trade cryptocurrencies via bank transfer or credit card is a sure way to invite fraudsters, who either try to launder money or to buy digital coins with other people’s money.
“We were prepared for a certain level of fraud, with customized KYC and manual checks,” says Sergiu. “But the chargeback bill reached $40K in our first two weeks of operations, which would have really hurt our operations in the long run”.
The company needed to focus on fraudulent card transactions, of course, but also find a way to spot connections between users who were multi-accounting, and those who abused their bonuses.
Enter SEON’s Outstanding UX and Support
The system was surprisingly easy to integrate and to operate, but it was really the GUI that sealed the deal for our risk team.
After meeting the SEON team at the Pioneers event in Vienna, CryptoCoin wanted to give the anti-fraud platform a try. Their key goal was to automate the fraud prescoring progress, so their customers could safely onboard new users.
“The system was surprisingly easy to integrate and to operate,” says Sergiu. “It didn’t hurt that we got on well with the team, but it was really the GUI that sealed the deal for our risk team.”
After experimenting with different risk rules, CryptoCoin managed to fully leverage SEON’s Fraud API directly from the dashboard – and with a shallow learning curve thanks to the support team and outstanding UX.
$0 in Chargebacks and Speedier Manual Reviews
Chargeback after 12 months of operation
Manual review time dropped to
SEON has delivered proven fraud reduction results, which keeps our customers safe and secure. And when you factor in how affordable it is, I don’t know what other solutions could compete.
SEON is now fully integrated into CryptoCoin’s automated AI prescoring system. Risk is mitigated through a set of custom rules, which help determine whether users are likely to be fraudsters before they get a chance to onboard and purchase or trade cryptocurrencies.
- Reduced chargebacks to $0 after 12 months of operation
- Manual review time dropped from 15 to 1 minute
- Improved conversion rate for onboarding legitimate users
And best of all, SEON’s tools allow CryptoCoin to scale their operations while staying in control of their ROI. “SEON has delivered proven fraud reduction results, which keeps our customers safe and secure” Sergiu concludes. “And when you factor in how affordable it is, I don’t know what other solutions could compete.”
To see how SEON can help your organization reduce fraud, check out our products!